We drive opportunities to your business
Unlock and maximise your pipeline with AI + Human lead-generation — designed to secure more meaningful meetings and drive sustained growth.
ROI
High contract value meetings sourced in the first 3 months.
Guaranteed to be more cost-effective and efficient than hire-ramp up approach.
$11.7M in Results
Top-performing pipeline over 10 months with a leading technology company.
The time it took to find capable SDRs who could deliver results led us to rely on the expertise of Forward B2B.
Their AI + Human model immediately outperformed traditional efforts, making them the ideal solution for scaling our technology business.
Chief Revenue Officer
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Sales athletes, driven by performance
Our Mission
Our mission is to bring the athlete mindset into your sales zone, setting the tempo, transforming the game, and driving your sales team to achieve greater results.
With deep expertise in software, IT, and B2C, we propel B2B sales and foster revenue growth, leveraging experience from startups to
Fortune 500 companies.
Our Vision
Our vision is to revolutionise sales development by delivering top-performing agents who create multiple opportunities per month, driving faster and more efficient growth for our clients. With a proven track record of booking meetings 3 x times faster than traditional in-house teams, we provide a seamless, high-impact solution that outperforms expectations. We are committed to being the trusted partner that accelerates success, ensuring every client experiences measurable results and a competitive edge in their industry.
Why our clients choose us
AI + Human Effort
Get the speed of AI with the personal touch of experienced human SDRs targeting your ideal clients.
Consistent Pipeline
Delivering a steady flow of qualified meetings for your team without growing your cost base.
Smarter Targeting
AI finds high-intent leads, increasing conversions effortlessly. Experienced humans know best practices.
Simple Scalability
Increase output without ramp time or burning high-performing sales teams out.
TESTIMONIALS
Case Studies
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Steve W.
Regional Vice President | Fortune 500
With a limited territory, partnering with FRWD’s experienced sales advisory and execution team helped us refine our GTM strategy and build a strong pipeline across key C-suite decision-makers, including CEOs, CTOs, CGOs, CSOs, and CMOs. Over 12 months, this collaboration generated 104 meetings, with deal sizes outperforming our in-house reps and contract values averaging $90K per year.
Letricia T.
Country Manager / Regional VP | Martech
Our outbound account executives needed support in building a strong pipeline, after dissolving the Internal SDR Function. Forward B2B helped us unlock new strategies to engage and capture the attention of CMOs across mid-market and enterprise levels. They leveraged tactics such as video outreach, highly personalized messaging, and competitive displacement, securing meetings and deals in our highly competitive market.
Martin W.
Founder & Chief Executive | AI Consultancy
Our team had never built a sales function beyond founder-led efforts. Partnering with Forward B2B, we began laying the foundation for our sales infrastructure—defining our target audience, refining messaging, and developing a go-to-market strategy to engage cold prospects for the first time. The impact was immediate, helping us to secure look-a-like clients matching the criteria of existing customers who had purchased our services, proving the value of our investment.
Luke C.
Founder & CEO | Manufacturing Startup
In just one month of working with Forward B2B, we achieved our highest sales results to date, directly driven by outreach and conversion efforts with our customers. This led to $55K in closed net new business, with an average deal size of $4K. By leveraging their top-tier SDR team, we accessed experienced talent that would have taken us months to hire and train to reach the same level of performance.
Our Services
FRWD B2B specialises in strategic lead generation services for businesses with high-performing sales representatives or custom AI-agents to book meetings with your target customer.
Custom Trained
AI SDR
FRWD B2B specialises in AI-driven SDRs, custom-trained to identify and engage the best leads. We immerse ourselves in your product, industry, pain points, and value propositions, leveraging buying signals to create the most scalable, minimal-growth model.
Our clients turn to AI Sales Agents when entering new markets, testing product-market fit, avoiding the cost of hiring inexperienced SDRs, or scaling growth without increasing headcount—all while supporting their closing teams efficiently.